eicher
Eicher Trucks & Buses, a joint venture between Volvo Group and Eicher Motors since 2008, is a leading brand in the Indian trucking industry. Known for their next-gen vehicles and innovative support solutions, Eicher Trucks & Buses is driving the future of transportation. With a strong commitment to excellence and sustainability, they are revolutionizing the industry and meeting the evolving needs of businesses across India.
Eicher Trucks & Buses, a well-established brand in the joint venture of Volvo Group and Eicher Motors, faced the challenge of breaking away from creative monotony in their advertising and design approach. They aimed to create a fresh and impactful communication strategy for their targeted advertising campaigns, encompassing both online and offline platforms.
To address the challenge, our team developed a comprehensive and innovative AD campaign strategy for Eicher Trucks & Buses. We crafted creative communication that breathed new life into their advertising approach, ensuring a differentiated and captivating brand presence. Implementing these strategies across online and offline advertising channels resulted in remarkable outcomes, including a significant increase in quality inquiries by over 200 per month, expanded brand reach, and a 15% rise in new customer acquisitions through the campaigns.
" The agency's innovative approach transformed our advertising landscape. Their strategic campaigns generated quality inquiries, expanded our brand reach, and drove substantial customer growth. Highly recommended for impactful marketing solutions!"
